About Us

Michael Merriman - Passionate Marketing Expert

 On the California wine scene since the early 1970’s, Michael Merriman has assisted many wineries in their quest toward understanding and achieving the properties of their hallmark — the key defining features of their winery’s personality, brand image, and strategy.


Managing the branding identity of each winery is a specialty.


Michael works with winery principals and managers in a collaborative way, allowing ownership to explore all marketing options and costs.