Michael Merriman

Michael Merriman owner Paladin Wine Marketing

Graduating from Cornell University’s School of Hotel and Restaurant Administration in 1978, he returned to California to pursue a career in presenting fine foods and wines. For 15 years, he ran the California Cafe Restaurant Group’s 32 wine, spirits, micro-brewing, and beverage programs. Since 2002, Paladin Wine Marketing provides strategic and creative services to champion the marketing efforts of both small and large winery clients.

2000 – 2002 Jackson Family Farms (boutique wineries of Kendall-Jackson)

-Sr. VP of Marketing and Identity

  • Cambria
  • Matanzas Creek
  • Stonestreet
  • Hartford
  • Cardinale
  • Atalon
  • Verité
  • Archipel
  • Carmel Road
  • Edmeades

1986 – 2000 California Cafe Restaurant Corporation

-Director of Beverage Operations

  • California Cafe
  • Napa Valley Grille (5)
  • Alcatraz Brewing Company
  • Blackhawk Grille
  • Cafe Del Rey
  • Horizons
  • Ondine

1985 – 1986     Dawson Foodservice Strategies (Advertising Agency)

 – Account Manager, Copywriter 

1982 – 1985 Alder Market (Gourmet Groceries, Restaurant & Catering)

 – Owner/Founder 

1981 – 1982 Hirsch-Bedner Design (Hotel Interior Design)

-Project Manager 

1979 – 1981 Perspectives (Consulting & Restaurants)

 -Director of Operations